Origin
Originating in the late 1980s, in midst of the golden age of hip hop, alternative hip hop was headed primarily by East Coast groups such as See more

• List of alternative hip hop artists See more

• Asante Jr., M. K. (September 16, 2008). It's Bigger Than Hip Hop: The Rise of the Post-Hip-Hop Generation. St. Martin's Press See more

While some groups achieved commercial success, most alternative rap acts tended to be embraced largely by alternative rock listeners and indie music fans rather than hip-hop or pop audiences. Artists receive limited exposure through commercial radio and other media … See more

• Christgau, Robert (March 2, 1993). "Between a Rock and a Hard Place". The Village Voice. See more