Explore Lakers Star LeBron James' Nike deal and other endorsements contributing to his $1 billion net worth and legacy.

LeBron James and Anthony Davis debuted the new colorways of the Nike LeBron 22s during the season opener against Timberwolves ...

With less than a month before the release of the next edition of his signature shoe line, Los Angeles Lakers star LeBron ...

UPDATE (07/25): Ahead of tomorrow's opening ceremony for the Paris Olympics, James has been spotted wearing a patriotic ...

LeBron James appears to troll the Toronto Raptors in his latest shoe commercial for Nike by crushing a toy Raptor in a hydraulic press ...

Entering his 22nd year in the NBA, LeBron James will be debuting a new pair of shoes that will “match James’ powerful and ...

LeBron James continues to dominate the NBA after two decades, investing heavily in training and recovery. Now, fans can ...

The Los Angeles Lakers kick off their 2024-25 season on NBA Opening Night, taking on the Minnesota Timberwolves at 10 p.m. ET.

LeBron James signed a LIFETIME shoe deal with Nike ... firmly etching his name into the basketball folklore.

Early in 2023, juggernaut esports team Faze Clan made its Nike debut with a collaboration on the LeBron Nxxt Gen. Another ...

You need to be a stone-hearted Grinch to have not felt at least a twinge of emotion watching LeBron James and his son, Bronny ...

Nike LeBron 22, a shoe that embodies the power and agility of one of the greatest players, LeBron James, will be awaited by basketball fans and sneakerheads on November 1, 2024.