Apple Intelligence is the product of more than a year's worth of tireless testing. Here's what Apple engineers used to ensure the quality of their AI software.

In June, Apple announced its entrance into the generative-AI race in the most Cupertino way possible, rebranding the technology "Apple Intelligence." Giannandrea has been shaping Apple's "AI" behind the scenes,

Apple on Wednesday released its next set of artificial intelligence (AI) features for beta-testing by developers, with some new AI features set to be released publicly in the iOS 18.1 update next week.

Apple Intelligence is launching soon with three key advantages over its AI competitors. Here‘s how Apple is setting itself up for success.

It is the same when it comes to AI. People will resist being rushed at breakneck speed to an uncertain future led by unaccountable billionaire’s making nebulous “commitments” to some undefined “responsible” AI. They want the tech to also deliver trust.

Apple's Craig Federighi explains Apple's approach to photo editing and why "even the ability to remove a water bottle led to lots of debates internally."

Apple Intelligence (at least for now) doesn’t allow users to add AI-generated manipulations to images like competing services do. Any images that have been edited using the new object removal feature will also be tagged as “Modified with Clean Up” in the Photos app and embedded with metadata to flag that they have been altered.

Kuo is bullish on Apple's yet-to-be-released AI features but said it would likely take new hardware iterations to grow iPhone sales.

When Apple's version of AI, branded as Apple Intelligence, rolls out in October to folks with the company's latest hardware, the response is likely to be a mix of delight and disappointment.

During Apple’s recent annual iPhone event, where the company announced its new iPhone 16 series, it also unveiled a slew of new wearables and a new silicon strategy.

Apple shares fell 2.2% on Wednesday as investors took in headlines about iPhone 16 orders and a preview of new artificial intelligence features. The previewed version of Apple’s mobile operating system gives developers their first chance to test out some of its coolest AI features,