Typography is a powerful brand tool that can add visual meaning to what is communicated. Northwestern’s typography is flexible enough to meet a wide range of situations and requirements. Campton and ...

When you’re designing within a genre, you need the right fonts at hand. Otherwise, you risk setting the wrong tone and/or leaving your audience confused. The fantasy genre in particular is one full of ...

And the main component of most logos is the font. Typography is a powerful design tool that dramatically impacts the ...